What if your sermons were blog posts? Would they be shareable? How many “favorites” would you get and, from whom? How would your sermons improve if you had to put them in blog form?
As you prepare your next message, teaching series or speech, here are 4 Reasons to Blog Your Sermons…
1) It forces you to economize. Blogs aren’t novels. Who has the time? The attention span of our audiences (secular or sacred) haven’t exactly increased over the years!
“Our average attention span is now 8 seconds – 1 second less than a goldfish. According to the National Center for Biotechnology Information, at the U.S. National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. This is one second less than the attention span of a goldfish. That’s right, goldfish have an attention span of 9 seconds – 1 second more than you and I.” (http://www.b2bmarketinginsider.com/)
2) It reminds you of your audience. Great bloggers know who they are trying to reach. They are in touch with their needs and desires. They can relate with their problems and are focussed on providing real-world solutions. The Word of God is nothing if not able to transform lives through Christ Jesus in the real world and in the real time of our audience.
3) It focuses you on the point. Every once in a while (Okay… that’s probably an understatement) I get this look from my wife while preaching that says, “Stop circling and land the plane.” Blog readers like their content simple and to the point. Make it. Illustrate it. Apply it to real life. Enough said.
4) It helps you make it personal. The best bloggers know that making a personal connection with their readers is vital. No one likes to feel like a number. How have you experienced what you are preaching or teaching? And, not just the successes. Sharing the story of our failures connects in a way that 3 or 4 of the most poignant points ever could.
Check out the Beatitudes. Matthew 5:1-12 is an excellent example of all the above!
How do you connect God’s Word to your audience? Share your thoughts below in the Reply section…